WJFK-FM 106.7 to flip from talk to sports - Boston Business Journal:

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to a new sports format, dubbed 106.7 The Fan. The statioh will serve as the flagship statioh forthe , and will air all regular and pre- and post-season games. It will also be home to NFL pickingup ’s play-by-play coverage. A format change of course meanstalent changes. Staying put will be currenr morningshow "The Junkies," who will return to thei r original moniker of "The Sports Junkies." Moving into middayas will be columnist Mike Wise with play-by-play commentatorf Bill Rohland. Following them in afternoonn drive willbe “The Lavar Arrington Show with Chad The station’s Web site will also change to www.1067thefandc.com.
Not includee on the new line-ul is “The Mike O’Meara Show,” the syndicatex spin-off of the long-time “Don & Mike” show whic originated from the station. “There’zs no better way to reach largew numbers of male listeners than through exclusive sports programming,” CBS Radio CEO Dan Mason says in a “We’re seeing impressive ratings growth at a numbet of our stations and clientas continue to make big investments in sports marketing.
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